Marketing Demand Generation Manager
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
SecurityMetrics Demand Generation Manager
Hire Date: ASAP
Status: Full time
Pay: Depending on experience
Benefits: health dental 401k and paid vacation
Job Description
The Demand Generation Manager is critical to the Marketing Departments success. This role plans writes and manages marketing campaigns through the channels of email social media events and advertising. The Demand Generation Managers primary focus is converting prospects to sales leads and will meticulously track results. This role works closely with the following disciplines: Sales Product Marketing Content Marketing Design Video and PR.
Responsibilities
- Create and manage coordinated and targeted marketing campaigns to generate demand through: email social events and advertisements
- Develop hooks promotions and strong offers to drive urgency
- Maintain marketing campaign calendar and execute with precision
- Push leads through the marketing funnel through email drip program nurturing
- Report on and refine marketing program process and efficiency through regular data analysis
- Research marketing technologies create and present proposals based on recommendations for implementation
- Manage multiple marketing platforms including CMS marketing automation landing page and email A/B testing and analytics
- Work with Quality Assurance to ensure high-quality content publication
Skills and Abilities
- Must be able to write high-performing conversion-centered copy
- Must have strong verbal communication skills
- Must have a strong team work ethic
- Marketing automation experience (lead nurturing scoring grading etc.)
- Manage numerous projects simultaneously
- Strict adherence to plans and deadlines
- Strong technical skills is a plus (HTML CSS JavaScript SEO GEO)
Requirements
- Minimum of 3 years experience in a marketing environment
- Minimum Bachelors Degree in Marketing Communications or related field
Required Experience:
Manager
Key Skills
- Sales Experience
- Door-to-Door Experience
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Salesforce
- Inside Sales
- Telemarketing
- Customer relationship management
- CRM Software
- Lead Generation
About Company
Protect your network and your customers with PCI and HIPAA compliance assessments from SecurityMetrics. We offer a full line of data security solutions.
