COL Retention Manager
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Job Location:
Monthly Salary:
Posted on:
10 hours ago
Vacancies:
1 Vacancy
Job Summary
Job Title: Retention Manager
Contractor Fee: $3000 - $3500/month (USD)
Work Arrangement: Remote
Engagement Type: Independent Contractor
Commitment: Full-time (Approx. 40 hours/week)
Company Overview:
Tidal is a Direct Placement Agency that helps job seekers find job opportunities for real growth. We work with stable responsible businesses experienced in remote hires and are excited to welcome international team members. Tidal is owned and operated by consumer brand owners and operators. We have offshore team-building experience and aim to help businesses leverage global talent.
About This Role:
We are hiring a Retention Manager to support a fast-growing global eCommerce brand focused on the technical and analytical side of lifecycle marketing. This role owns the structure logic and experimentation behind email and SMS in Klaviyobuilding scalable flows segmentation and testing frameworks that improve customer lifetime value repeat purchases and engagement. This is not a copywriting role; content is handled internally. Instead youll act as the technical owner and strategic tester partnering closely with internal stakeholders to execute a disciplined retention testing roadmap.
Key Responsibilities:
Own hands-on execution of email and SMS retention in Klaviyo
Build optimize and maintain lifecycle flows (welcome post-purchase win-back replenishment etc.)
Develop and execute structured testing strategies across segmentation timing offers and flow logic
Monitor performance and translate insights into clear optimizations
Partner with internal teams to align retention efforts with broader growth and brand goals
Maintain strong data hygiene segmentation logic and documentation within Klaviyo
Software/Platforms/Tools:
Klaviyo (advanced hands-on experience required)
Shopify or similar eCommerce platforms
Google Sheets and Google Docs
Analytics and reporting tools
Project management and collaboration tools (Asana or similar)
Qualifications:
35 years of freelancing experience
36 years of experience in email lifecycle or retention marketing for eCommerce or DTC brands
Strong technical expertise in Klaviyo (flows segmentation testing analytics)
Experience building experimentation and testing frameworks
Data-driven structured and comfortable with execution
Excellent English communication skills (C1 or C2 level)
Experience with high-growth or global eCommerce brands is a plus
Shift Schedule:
Monday to Friday with some overlap with US business hours preferred
Key Skills
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