SPS Digital Transformation Lead

At Syngenta our goal is to build the most collaborative and trustworthy team in agriculture providing top-quality seeds and innovative crop protection solutions that improve farmers success. 

The SPS Global Marketing team drives digital transformation and marketing excellence across Turf & Landscape Ornamental & Garden and Professional Pest Management.
The Lighthouse programme identifies high-potential countries with low digital maturity placing a dedicated marketing professional for 18 months to rapidly improve performance.
This role works closely with global regional and local marketing teams plus external agencies. They want to grow to a 1b sales volume by more efficiency.

To support this mission we are seeking an experienced SPS Digital Marketing Transformation Lead to significantly improve the efficiency and effectiveness of our marketing investments this role you will design and implement a scalable data-driven marketing model that reduces waste increases ROI and strengthens digital maturity across regions. With a global overview you will analyse markets across the world identify opportunities for improvement and help local teams adopt best-in-class digital marketing practices. You will lead high-impact campaigns integrate AI into marketing processes and turn insights into measurable commercial growth.

Some of your main accountabilities:

• Lead global market analysis and improvement: assess performance across markets worldwide identify opportunities and drive adoption of best-in-class digital marketing practices.
• Design and implement the SPS internal agency model to increase marketing efficiency effectiveness and ROI across regions.
• Plan and execute high-impact omnichannel campaigns (global and local) that engage customers capture data and convert leads into sales.
• Integrate AI and data-driven optimalization into campaign planning content targeting and analytics to maximise results.
• Collaborate across global regional and local teams to deliver consistent high-quality marketing experiences and measurable commercial growth.

Qualifications :

• University degree in marketing communications or related field or equivalent professional experience.
• Proven experience managing digital marketing campaigns in an international context (corporate or agency).
• Proven expertise in omnichannel marketing paid media SEO social marketing automation analytics and personalisation.
• Strong project and stakeholder management skills with ability to influence across cultures and time zones.
• Proficient with GA4 Power BI SEMrush SFDC Marketing Cloud and other digital marketing tools.
• Experience integrating AI and data-driven optimisation into marketing strategies.
• This role requires presence at the Cambridge office at least once a week.

Additional Information :

What We Offer

A culture that celebrates diversity & inclusion promotes professional development and strives for a work-life balance that supports the team members.

Extensive benefits package including a generous pension scheme bonus scheme private medical & life insurance.

Up to 31.5 days annual holiday plus 8 UK bank holidays.

36-hour working week.

Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment hiring training promotion or any other employment practices for reasons of race color religion gender national origin age sexual orientation marital or veteran status disability or any other legally protected status.

#LI-Hybrid

Remote Work :

No

Employment Type :

Full-time