Digital Marketing & Design Coordinator

The East Tennessee Economic Council (ETEC) brings industry academia and government together to share information foster collaboration and advocate for federal missions that drive regional economic growth. Through weekly programs and signature events ETEC convenes leaders and partners to strengthen East Tennessees economic competitiveness and innovation ecosystem.

ETEC is a private independent regional 501(c)(6) nonprofit membership organization founded in 1973. Today ETEC represents more than 400 member organizations and manages a robust annual calendar of meetings conferences and special events across East Tennessee and beyond.

Classification & Compensation

• Status: Full-time non-exempt (overtime-eligible)
• Work Location: Hybrid
• Salary Range: $45000 $55000 per year

The Digital Marketing & Design Coordinator supports the East Tennessee Economic Council (ETEC) and the Tennessee Nuclear Network (TN²) by executing day-to-day marketing and digital communications activities across platforms. This role ensures timely consistent and professional delivery of design and content while following established brand standards messaging frameworks and approval processes.

This position is execution-focused enabling the Director of Communications to operate at a strategic level while ensuring communications marketing design and digital tasks are completed accurately and on schedule.

Digital Marketing & Content Execution

• Prepare schedule and deploy email communications using established templates and guidance for events and initiatives
• Draft routine marketing emails announcements and promotional messages
• Update website content including event pages news items and basic copy edits
• Place and coordinate digital advertising orders as directed
• Maintain content calendars and ensure deadlines are met

Graphic Design & Visual Content

• Design and produce marketing and promotional materials including:
• Event flyers save-the-dates and promotional graphics
• Social media graphics and digital ads
• Website and email banners
• Rack cards signage and event materials
• Resize adapt and format graphics for various digital and print channels
• Support ETEC TN² Nuclear Is Here and ETEC-led events with consistent brand-aligned visuals
• Manage and organize digital image and design assets

Social Media & Digital Presence

• Manage and post content to ETEC and TN² social media platforms
• Create visual and written content within approved messaging and campaign frameworks
• Follow a structured but flexible posting schedule adjusting as events and priorities evolve
• Coordinate content timing around events programs and announcements

Communications Support & Coordination

• Draft routine copy for social media emails website updates and digital promotions
• Proofread content for accuracy clarity tone and consistency
• Coordinate with internal staff to gather content inputs and approvals
• Implement feedback efficiently with minimal rework
• Communicate clearly about timelines workload and capacity

Analytics & Optimization

• Track basic engagement metrics for email and social media
• Identify opportunities to improve consistency reach and efficiency
• Share observations and recommendations with the team

Administrative & Team Support

• Maintain content calendars task lists and scheduling tools
• Support marketing and communications needs related to events programs and announcements
• Follow established approval publishing and documentation processes
• Participate in regular staff meetings and coordination check-ins

• Strong organizational and time-management skills
• Clear concise writing ability
• Comfort with digital tools including email platforms content management systems and design software including Canva and Adobe products
• Ability to follow brand and editorial guidelines consistently
• Detail-oriented with a strong sense of accountability
• Comfortable receiving feedback and making revisions efficiently
• Able to manage multiple projects and deadlines simultaneously

Preferred Experience

• 3 years of experience in graphic design marketing communications and digital content support
• Familiarity with nonprofit public sector or mission-driven organizations a plus
• Experience supporting events campaigns through multi-channel communications helpful
• Experience using Asana a plus

Measures of Success

• Consistent timely execution of digital and marketing communications
• High accuracy with minimal rework required
• Strong organization of content assets and schedules
• Positive collaboration with a small internal team
• Improved reliability efficiency and consistency in communications delivery

*Please include samples of your work or a link to your portfolio with your application.