Product Marketing Manager, Identity and Fraud (Remote US)

Experian

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profile Job Location:

Costa Mesa, CA - USA

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

The Product Marketing Manager is a strategic storyteller and market analyst who turns complex data and product capabilities into compelling narratives that engage buyers and empower Sales. Serving as the link between product sales and partner teams you will blend insights and creativity to showcase Experians competitive advantage. You will drive go-to-market strategy messaging and positioning for fraud prevention and identity solutions. This is a remote position. You will report to the Sr. Director of Portfolio Marketing.

Youll have opportunity to:

  • Develop go-to-market plans for fraud solutions ensuring understanding of our goals and market trends.
  • Translate data and customer insights into clear stories for our teams partners and buyer personas.
  • Conduct competitive research and win/loss analysis to inform product positioning and improve deal success rates.
  • Gather and share market intelligence across teams to support informed decision-making.
  • Create impactful content such as whitepapers presentations and sales collateral that differentiates Experians fraud solutions.
  • Design sales enablement programs including guides and training workshops.
  • Collaborate with partners on joint go-to-market activities campaigns and enablement strategies.
  • Capture and showcase client success stories to strengthen customer advocacy.

Qualifications :

  • Qualifications
    • Bachelors degree in Marketing Business or related field.
    • 5 years of experience in product marketing.
    • Knowledge of fraud prevention identity verification and risk management solutions.
    • Experience with competitive intelligence market research and win/loss analysis.
    • Proficiency with marketing tools and platforms (Salesforce Airtable Wrike.
    • Product communication and product storytelling experience.
    • Experience managing multiple projects and working across teams.
    • Experience creating content and delivering training for sales and partner teams.

Additional Information :

Benefits/Perks:

The Product Marketing Manager is a strategic storyteller and market analyst who turns complex data and product capabilities into compelling narratives that engage buyers and empower Sales. Serving as the link between product sales and partner teams you will blend insights and creativity to showcase ...
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Key Skills

  • Conveyancing Paralegal
  • Fireworks
  • Logistics
  • Clinical
  • Avionics

About Company

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Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, ... View more

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